Intelligence for business and social bookmarking Sites are like rock climbing in that you are always looking for places to put your hands. It scans customer, rival, and market data to help you find the best place in the market.
And let’s face it, trying to locate whitespace in a crowded market can feel futile at times. However, just because a road appears congested does not imply that there are no other options. According to the ancient Latin proverb Fortuna juvat, fortune favors the powerful.
From the point of view of expanding the company, that might seem like too much, but it’s not. If you want to find new markets for your business, you have to do something different from what everyone else is doing. So, maybe on the social scale, luck goes to the clever. Let’s look at the best social bookmarking sites for building your business to see how we can do this.
What is Social Bookmarking?
Social bookmarking is a method of preserving a link to a website on a social bookmarking service for later use. Bookmarks saved on a social bookmarking site are available online and may be accessed from any computer or mobile device. Social bookmarking platforms are useful to marketers because users can add, annotate, and share saved web pages with their team.
Bookmarks may be made public, private, or shared only with certain users or groups. Bookmarking sites provide a purpose comparable to that of social search engines. Both searching and browsing may be used to access frequently visited and newly added sites. Users’ comments and votes for websites they like make it easy to figure out which pieces are the most helpful.
How to Use Social Bookmarking Sites
Curating Content
As a marketer, one of your jobs is to find interesting things to share with your audience, especially on social media. People look to your brand when they want to know something about your field. You can make sure you never run out of information to share with your audience by saving online articles or tools on a social bookmarking website. With social sharing, you can plan information ahead of time and save time.
Conserve and manage your resources
One benefit of social sharing sites is that you can organize and save material to look at later. Marketers need to maintain tabs on the resources that help them progress in their fields. If you want to avoid losing track of vital data, it’s best to choose a website that allows for such an organization.
Tag Content
Most social sharing sites let you “tag” things with “content” so you can put them in groups. You can “tag” a blog post about SEO methods for YouTube, for example, by writing “it as” YouTube and the content. Then, you have a YouTube area in your social sharing account for when you want to look at that item again or need YouTube tools. This keeps the tools you’re in charge of organized and easy to find.
Share Resources
One more thing you can do with social sharing tools is share information with your team. If you are a marketer and find a piece about social media strategy, you can name it “Social Media” so that your social media team can find it. If everyone on your team has access to the social sharing website, they can check in often to find the materials they need. Employees can use this to improve their careers and teach their coworkers new things at the same time.
Create backlinks
Social sharing sites could be a great addition to any plan for building links. Using your name, you can save items on your site. You shouldn’t, however, just add favorites to your site.
Use social sharing as you normally would to save different things you find, along with a few posts from your website. Social bookmarking can help you get more links, but it shouldn’t be the only thing you do.
Boost Mentions
You can use social bookmarking to link to articles or blog posts that mention your business in addition to saving articles on your website. On the other hand, your social sharing page should include both content that promotes you and content that doesn’t.
Drive Traffic to Your Website
When social sharing is allowed on a website, it can bring in more users. If people share and vote for your post, it will show up in searches and bring people to your site.
You want people to share your content in addition to sharing it on your social bookmarking page. If you have buttons on your blog for social sharing, users can save your content with just one click.
#1. Pocket
Free, paid: optional services
Using the social sharing service Pocket, you can save articles, videos, or stories from any newspaper or website. With the paid version of Pocket, you can write, highlight, and make notes on the stories you’re reading.
With Pocket, you can pick up where you left off, which is a cool feature. Your place in the story is saved, so you can go right back to where you were before you had to stop. Even if a website or thing is taken down, the article will still be in Pocket.
#2. Digg
Cost: Free
On the news website Digg, you can find stories about science, technology, and current events. Each story can be shared, bookmarked, or liked on social media. You can also publish your stories on Digg so that other people can read them. Digg also collects information based on what stories are popular, so you can see what’s popular online.
#3. Pinterest
Cost: Free
Pinterest is a social media site that works a lot like a social sharing site. You can make boards and use the “pinning” function to save things for later use. If you are getting married, you could make a “Wedding Hair” board and save pins for different hairstyles you find.
Users like Pinterest because they can save information and ideas for parties, events, meals, and gifts. One thing that makes Pinterest stand out is that it works directly with stores, so you can buy things you see on Pinterest.
#4. Mix
Cost: Free
Mix is a social sharing site where you can save information to look at later. After you tell it what you’re interested in, like travel, pop culture, or food, it puts together content for your feed.
You can also choose to follow friends or coworkers to see the stories they have saved in your feed. With this method, coworkers can share resources and see what books their friends suggest. On your page, you can set up groups to organize the posts you’ve saved.
#5. Scoop. it
Price: Free with optional premium services
Scoop is a social sharing site that helps both people and businesses find and share content. Scoop stands out because of how it works with businesses.
You can easily post to your websites, blogs, emails, and social media with Scoop.it. It will pick out the best content from many WordPress sites and give it to you. Using the secret hubs, employees can also share articles in private. Scoop. will also suggest content to you based on how you’ve used it in the past.
#6. Medium
Price: Free with optional premium services
Medium is an online writing tool and social sharing service that lets you write posts and save them so you can read them later. On Medium, you can personalize your news by marking certain topics, writers, and sites as favorites. You can clap for a story below it, just like you would for a favorite, and find out more about the author and group that it is linked to.
#7. Slashdot
Cost: Free
Slashdot is similar to Reddit in that it is also a social news website. It has stories about current events and news from the science, technology, and entertainment fields. Users can write on and save each story. Because the stories are named, you can look through them to find ones about a certain subject.
In addition to these seven social sharing sites, there are a lot of other things to think about.